H2T Glamour: How Do They Plan to Take Franchising to the Next Level?
H2T Glamour: How Do They Plan to Take Franchising to the Next Level?
It just takes a fraction of a second to give someone a strong impression of your personality, according to a study in behavioural science. Your personality is heavily influenced by your gorgeous hair, stunning skin, and perfectly painted nails. Therefore, flaunting those glossy manes—whether they have the newest colour trends or sculpted curls—showing off that radiant skin, and sporting chic manicures are requirements to make an impression. Nothing worthwhile ever comes easily, but if you do it well, the praise you’ll invariably receive will make it all worthwhile!
H2T Glamour Salon is one of the industry’s pioneers when it comes to hair, skin, and nails. Arpita, the brains behind the brand, has just one motto: to provide “quality services at a fair price.” She has expertise in the sector dating back to her days in Dubai and has certifications from giants in the field such as L3real, GK, O3+, and Cuccio.
When it concerns hair services in Gurgaon, H2T Glamour is among the top. Before being hired, each hair stylist goes through a rigorous selection procedure (with Arpita herself presiding over the final round), and they then receive ongoing training to keep them fully informed of any new products or fashion trends. They are instructed in the art of consulting, and important differentiators including client happiness, cleanliness, and level of service are required.
One of the most cutting-edge salon chains in the North, and one of the few in Gurgaon, that offered imaginative colouring using the “RUSK” spectrum of outrageous hues! Even Federico Longo, the Italian Master Hair Stylist, personally educated her after choosing her as one of the top 50 salon owners in India.
Inner beauty.
Arpita’s H2T Glamour focuses heavily on face care in addition to hair and only employs licenced beauticians. Beauticians are hand-selected for each branch based on their artistic proficiency, whether it be creating the ideal facial or something as simple as giving the correct form to eyebrows.
Arpita is aware of the advantages a product loaded with active compounds can do for your skin, thus the brand guarantees only utilising genuine branded or herbal goods that are chemical-free.
For the organic line of beauty products, H2T Glamour became the first salons in India to introduce the regional herbal brand Plump. Along with the widely used Rica, innovation continues with the advent of the Spanish juggernaut Deplieve as a waxing option.
The Science of Makeup
H2T Glamour is pleased to have a large number of referrals from happy customers. Arpita has been working in the cosmetics industry for more than ten years, and she makes sure that everyone of her makeup artists receives further professional training from her while working. They learn the subtleties of applying delicate makeup techniques like baking, contouring, and colour correction.
In order to get the ideal long-lasting look that will make you look chic and mesmerising for every occasion, H2T Glamour regularly recommends the exact look the client requires, whether it be a basic light party makeup, HD party makeup, or a spectacular bridal look.
Arpita is well aware of the many instances in which independent contractors in India utilise subpar or phoney products on their customers to reduce costs, but the harm done to the skin is irreversible! Therefore, Arpita makes sure that H2T Glamour ONLY uses real and professional goods, such as Makeup Studio, Kryolan, MAC, NYX, etc., to ensure that the client always receives a “premium service” given that it’s a combination of skilled professionals and 100% legitimate products EVERY SINGLE TIME.
Let the nails speak for themselves.
The Nail Garage is the product that Arpita developed as a result of her travels to Dubai. In Dubai, the “Glamour Centre of the World,” nail salons are extremely popular—and for good reason! Like ordinary salons, nail salons’ main goal is to make you look amazing from the moment someone meets you.
Even though most women now have regular beauty and hair treatments, a woman’s hand still serves as a major indicator of her level of hygiene and draws attention whenever she shakes someone’s hand, takes something out of her bag, or does just about anything else!
So it should be no surprise that women who wish to seem polished and sophisticated would also pay more attention to their skin, hair, and nails.
THE NAIL GARAGE’s services are unmatched since they exclusively use imported items. All of the locations provide acrylic and gel nail improvements, with a focus on the nail art team’s expertise in this area. Recently, they started offering in-house services, and Arpita regularly trains the nail crew to keep them abreast of the most recent nail fashions that are leaving a lasting impression all over the world.
The company’s founder:
Arpita Bose
The KA Infinity Group’s wellness division, H2T Glamour, was established by Kaushik and Arpita Bose, a husband and wife team.
Beginning with her six years spent living in Dubai, Arpita saw the value of beauty in all facets of life, whether it be in the workplace, when socializing with friends, when shopping, or even when using the metro. Everyone was neatly dressed and looked presentable. Her curiosity in the realm of glamour was sparked by this. She soon realised that maintaining a flawless appearance requires a lot of effort. As a result, she entered the health industry professionally and studied professional nail and makeup enhancement in Dubai. She finished her Masters in Skincare and Makeup in 2014, at which point she began working for herself. In less than three years, she had more than 1,000 Instagram followers and was a wildly successful freelancing. Emirates Airlines, RAK Bank, and Du Telecom were just a some of the many businesses she worked with.
She visited a local salon in Gurgaon while there and assessed the calibre of the services rendered. She noticed right away that there was significant disparity between the quality of service provided by the workers and the customers. Before COVID, there were questionable cleanliness standards, and the employees often acted in an unprofessional manner toward consumers. The gap between “that what client anticipates” and “what the client really gets” could be greatly reduced. She then pursued a “Advanced Diploma in Beauty” before opening the first H2T Glamour salon in Gurgaon’s Sector 49 in 2017.
Why create a salon when there are several already operating in India? Giving clients the extremely high level of quality and happiness they were paying for was the sole justification for doing this. This is the reason why all of her salons have steadily increased in size, and the mere fact that H2T Glamour is located in a mall serves as a warning that some of her rivals will be forced to close their businesses because they are unable to maintain the level of professionalism, cleanliness, and product quality at the prices charged.
Arpita has 13 years of managerial experience in Operations & Customer Service in a variety of major multinationals, including Vodafone, Evalueserve, FIS, E-Funds, and Du Telecom, prior to entering the beauty sector (in Dubai). This gives her the capacity for client empathy and a great eye for operational detail, both of which are essential for establishing a salon chain.
In the past, she has worked on residential and rental properties in Dubai as an interior designer. She is responsible for designing every salon in India, as well as the 80+ Phixman.com stores spread throughout the country’s territory. She has been practising yoga for more than ten years and is also a certified yoga instructor.
She likes to meditate, cook, and listen to music in her free time.
Bose, Kaushik
Kaushik, the brand’s co-founder, has a strong intellectual background. He’s always been a driven individual. If you give him a goal, he will make absolutely sure it is achieved. After earning his engineering degree from RVCE Bangalore, he went on to obtain his MBA at MDI Gurgaon in 2005. In IT behemoths like IBM, SAP, Wipro, and GBM in Dubai, he has over 17 years of expertise in corporate sales and marketing with five multi-million dollar deals to his name. He has previously directed sales teams, is in charge of corporate partnerships across the company, and has already partnered with a few well-known companies like HDFC, Kotak Bank, Yes Bank, and Air Vistara.
Kaushik is indeed a hustler and it will continually come up with fresh suggestions to execute and expand the company. He has the most brilliant mind you’ll ever encounter, and he uses it all the time to decide important matters. He blogs frequently and is quite knowledgeable about practically everything. He handles all of the company’s financial planning and is skilled with numbers. He has a strong sense of the future and appreciates talent. He supports making judgments that are focused on the end result and advance the business. Kaushik is also in charge of franchising and corporate partnerships to increase foot traffic throughout the salons. He is also in charge of the organization’s funding and expansion plan.
Head-2-Toe Glamour would become the “go-to brand” for a top quality and holistic experience for salon and nail art clients all over the country at very reasonable prices thanks to its exceptionally high standards of hygiene, trained and experienced hair dressers and beauticians, 100% genuine products, and single-minded focus on customer satisfaction. H2T Glamour would be the cutting-edge company that would upend the established companies that had dominated the market and provided the same services for years.
Customer satisfaction would continue to be the pillar around which the brand is nourished if technology were to be included into a variety of channels.
Brand Purpose:
The wellness division of The KA Infinity Group, Head-2-Toe Glamour, was established on August 15, 2017, the 70th anniversary of India’s independence, with the express goal of providing “Premium Services India Deserves.” The goal is to help clients appreciate the importance of excellent grooming and its significance in the modern environment. to inform the customer of the value of hygienic, high-quality services performed using only high-quality supplies.
When a customer visits us, we want them to have the finest possible experience. We pay attention to the needs of the client and give each one of them high-quality services without sacrificing that quality. To guarantee that the clients have a premium experience every time along with great customer service, we are applying the best practises from around the industry with a local flavour.
Identity Values:
Learn from the best, says hygiene. to adopt the best procedures from Dubai, where the global norm for hygiene is among the highest.
Integrity: must always be true and honest to customers, business partners, employees, and suppliers. Use only 100 percent genuine products, even if that results in a price rise, as Indians should get what they paid for.
continually incorporating industry best practises in the relevant sectors. Examples include Rusk, Godrej Professional Colors, Plump, and Deplieve.
Consumer Assistance We have the chance to hear from our customers and incorporate their suggestions when we solicit regular input from them. forming a personal connection with the customers by remembering their birthdays and anniversaries, offering exciting promotions, and pampering them in any manner imaginable.
Training: Benjamin Franklin’s adage sums it up perfectly. The saying goes, “Tell me and I will forget; instruct me and I will remember; involve me and I will learn.” Keeping up with the most recent trends and products requires ongoing training.
We are in it for the long haul, thus we need to collaborate with passionate employees, franchisees, vendors, etc. to build an ecosystem that is constantly striving to outperform the day, week, or month before. Finding individuals with the appropriate attitude who can disseminate the brand’s spirit with assistance from FranFindr is the way forward.
How come H2T Glamour?
With over 30 years of combined corporate experience between the founders, Head-2-Toe Glamour is a professionally operated business in a very unorganised sector. The fact that both of the founders have experience in each of the vital areas of the business listed below distinguishes H2T Glamour from other franchise opportunities.
We have extremely well-defined processes and Standard Operating Procedures (SOPs) across the board as a result of our extremely tight operations. This is evident in reward systems, customer satisfaction polls, hiring practises, etc. The sanitation of the salon is always given extra consideration, and clients have provided us with excellent feedback as a result. The franchisee is informed of every minor aspect, including the music playlist, while taking into account customer comments and preferences.
Analytics: We’ve had data since day one, and we utilise it to tailor offers to clients. Based on the sort of client, their history, and their likes and dislikes, we can successfully cross-sell and upsell. We exclusively provide goods and services with substantial profit margins. Even before opening its doors to the general public, the Sector 57 branch’s real results served as the foundation for the franchise concept.
Due to our business partnerships, your brand will be immediately recognisable. To ensure that the franchisee may easily choose a plug-and-play model to get started very quickly, we already have pre-negotiated agreements with banks (for card machines), software providers, online marketing partners, digital marketing vendors, SMS vendors, distributors, etc. We have binding agreements with landlords that will guarantee you a fantastic bargain and protection during challenging periods like COVID-19.
Regular training sessions, similar to those in a workplace, are a definite distinction in salons. In order to address the always changing needs of their clientele, it is imperative that they stay up to date on current trends. We have partnerships with L’Oreal, GK, and O3 for training.
As a graduate of MDI Gurgaon, Kaushik is in charge of raising money and has a strong network to do so in order to support the brand’s expansion. This is crucial because it elevates us to the level of household names by fostering brand credibility and trust.
All of our employees were hand-selected by Arpita, and the managers all have extensive backgrounds in the sector. They are only hired if they are enthusiastic about their work and the Head-2-Toe Glamour brand, which is what we are aiming for.
Our parent firm, KA Infinity Group, already holds the master franchise for a mobile repair business and operates more than 11 locations there. Because of this, the difficulties faced by franchisees are already taken into account in the franchise model to prevent them from experiencing the same issues.
We take pride in the constant introduction of new products, such as the first-in-salon organic line from Plump, the Godrej professional colour line, the whole line from hair experts Rusk, and the Spanish wax pioneers Deplieve.
With 40% growth in the second year, we are on target to reach our 5-year roadmap goal of becoming a 5-crore firm. We have a very clear plan for the future.
“Mentorship”: We are aware of the challenges and importance of the initial training period for a new employee (in this example, a franchise). As a result, we will give the franchise our full support, making it an excellent investment.
The FranFindr Team’s franchise growth expertise, according to Kaushik and Arpita, makes it much simpler for them to expand their footprints into the Indian market and other international markets. If you’re interested, go here for additional information.
